Productivity

How to Kill Your Excuses

Wed, 24 Jun 2009 23:00:36 GMT

Focus on the enjoyable and positive.

RSS Management

Sat, 04 Jul 2009 21:49:36 GMT

Sponsored Links:

Diabetes Diet	Custom Wedding Bands		Green Interior Design
Executive Recruiter Consulting Toronto	Janitorial Services Fredericksburg	Static Electricity Control	Legal Information

** Follow Fwicki on Twitter

All the Advice on Happiness You?ll Ever Need in One Post

Thu, 25 Jun 2009 23:00:03 GMT

Finding happiness can be pretty simple.

This Week's Most Popular Posts [Highlights]

Fri, 03 Jul 2009 20:00:00 GMT

Fancy tie-tying, Wi-Fi password cracking, Google Voice, and Firefox 3.5 round out this week's most popular posts.

Dress Up Your Ties with the "Merovingian Knot"
The realm of dress tie knots is dominated by a handful of traditional tie knots. Check out this rather unique tie knot and be the first on your block to sport it.
How to Crack a Wi-Fi Network's WEP Password with BackTrack
You already know that if you want to lock down your Wi-Fi network, you should opt for WPA encryption because WEP is easy to crack. But did you know how easy?
Google Voice Is Cool, But Do You Need It?
You've read about the features, you saw the invites going out, but you might be wondering what, exactly, Google Voice could do for you. Here's our guide for the curious and uninvited on whether your phones need some Google juice.
Firefox 3.5 Officially Available for Download
Windows/Mac/Linux: The final version of the Firefox is starting to show up on Mozilla's web site, and some readers are reporting update notices. Here are a few links and how-tos you should check out before downloading that browser.
Top 10 Firefox 3.5 Features
Firefox 3.5 is a pretty substantial update to the popular open-source browser, and it's just around the corner. See what features, fixes, and clever new tools are worth getting excited about in the next big release.
Top 10 Productivity Basics Explained
There's a core set of habits and techniques that filter and color a lot of what we write about at Lifehacker, but we rarely step back to explain them for newcomers.
Five Best Free System Restore Tools
Backing up data is a great way to minimize losses after a computing catastrophe. But what about restoring your actual system right away? Here are the five most popular options for our readers.
Soaking is Key for Perfect Homemade French Fries
You don't need to install a deep fat fryer in your kitchen or apprentice at a burger stand to get homemade French fries worthy of great praise. The key is soaking your sliced potatoes and using the right oil.
Best of the Best: Hive Five Winners, March through June 2009
The year is flying by, and so are our readers' picks for software, hardware, and other tools. Come on in to see the winners of our Hive Five polls for the second quarter of 2009.
3G Speeds Tested & Compared, City by City
As wireless users know all too well, not all 3G networks are created equal. PC World recently put Verizon, Sprint, and AT&T to a multi-city test to determine which best delivers speed and reliability.
Is The Desktop PC Dead?
Desktop sales fell by 23 percent last year across the computer industry. In the U.S., 80 percent of sales went to notebooks. Gizmodo declares the desktop dead, but we're wondering if you see a future for non-mobile systems.

The Most Powerful Way to Get Unstuck

Sat, 27 Jun 2009 23:00:01 GMT

Photo courtesy of whatmegsaid.

Celebrate the Fourth of July with a New Desktop Wallpaper [Friday Fun]

Fri, 03 Jul 2009 19:00:00 GMT

If ever there were a holiday that yields colorful and flashy desktop wallpaper, it's definitely the Fourth of July. Celebrate the Fourth on your desktop with these swanky fireworks wallpapers.

If you're not going to be shooting your own stunning Fourth of July pictures this weekend, you might as well take advantage of the great photos other people have taken to properly decorate your computer screen for the holiday.

The following gallery is a collection of Fourth of July-themed wallpaper we plucked from collections across the web. Each photo has an attribution link that'll take you back to the source of the image for your full-size desktop needs. If you know of a stash of Fourth-themed wallpapers online, share the wealth in the comments below!

Photo by esens.

Photo by Joe Penniston.

Photo by twentyeight.

Photo by Tony M..

Photo by Stuck in Customs.

Photo by charness.

Photo by wmliu.

Photo by Jaako.

Photo by Barry Yanowitz.

Photo by brewskizzlr.

Why You (Almost) Never See a Fat Japanese (or, How I Lost 5 lbs. in Tokyo)

Tue, 30 Jun 2009 00:38:21 GMT

Walking keeps the Japanese (and me) thin.

Get Ready For Summer With Homemade Sunblock [Summer]

Fri, 03 Jul 2009 18:00:00 GMT

Choosing the right sunblock is important, but let's say you're more of a DIY type, or maybe your skin is sensitive to many of the common ingredients. The solution is simple: make your own sunblock.

Instructables user scoochmaroo's detailed guide to making your own sunscreen demonstrates the process either completely from scratch or using a store-bought lotion as a base. She goes as far as to include a chart that gives you measurements for the ingredients based on the SPF you're aiming for.

Follow the link for the "recipe," and make your high school science teacher proud by heeding the warnings about wearing gloves and a mask while blending the ingredients (zinc oxide should be on your nose, not in it).

Have you ever tried a homemade sunblock? What do you use to protect yourself from the sun? Let's hear it in the comments.

Why Your Email Inbox Is NOT a Good To-do List

Wed, 01 Jul 2009 22:54:07 GMT

Take to-dos out of email for a more efficient, saner way of working.

State of the Airline Industry Chart Compares Airline Service Fees [Saving Money]

Fri, 03 Jul 2009 17:30:00 GMT

If you've ever had to change your flight, check additional luggage, or use in-flight Wi-Fi, you know that these services often come with a price. Consumer site BillShrink has created a handy fee comparison chart for eleven carriers.

Though you should always confirm directly with the airline since prices can and do change, the pictured chart is useful if you want to know how much more you'll have to spend on your next trip, and whether—depending on the fee involved—it might be better to book with another carrier.

Check out the full link below for all the details. If you'd prefer to avoid paying fees entirely, browse our previous post on how to master one-bag traveling, then take a look at some other avoidable fees you may still be paying for.

June 2009's Most Popular Posts [[this Is Good]]

Fri, 03 Jul 2009 17:15:00 GMT

You may already be celebrating the Fourth, but before you leave June behind for good, here's a quick look back at last month's posts you liked best, including essential Windows and Mac downloads, our Windows vs. Leopard showdown, and more.

Lifehacker Pack 2009: Our List of Essential Free Windows Downloads
We feature downloads of all kinds every day at Lifehacker. Today, however, we're bundling all the best free downloads for new computer owners, re-installers, would-be geeks, or anyone who wants to save time installing the best stuff out there.
Dress Up Your Ties with the "Merovingian Knot"
The realm of dress tie knots is dominated by a handful of traditional tie knots. Check out this rather unique tie knot and be the first on your block to sport it.
Top 10 Firefox 3.5 Features
Firefox 3.5 is a pretty substantial update to the popular open-source browser, and it's just around the corner. See what features, fixes, and clever new tools are worth getting excited about in the next big release.
Windows 7 Versus Mac OS X Leopard: The Feature-by-Feature Showdown
Now that we know Windows 7 will go on sale October 22nd and the feature-complete release candidate is available as a free download, it's time to put it through its paces.
Lifehacker Pack 2009: Our List of Essential Free Mac Downloads
We've featured countless apps of all sorts over the years, but if you just want a quick look at the best free downloads for your Mac, this post's for you.
Upcoming Tech That Will Rock Your World
Major announcements from Google, Microsoft, and Apple in the last few weeks have techies flipping out about the awesomeness coming to our browsers, pockets, and desktops in the very near future.
Five Best Netbooks
If you're thinking about picking up an ultra-portable laptop, this week's Hive Five is a great spot to start your comparison shopping. These are the netbooks most loved by Lifehacker readers.
Top 10 Wallpaper Tools & Tweaks
A good wallpaper provides a pleasant backdrop to productivity. A great wallpaper changes your whole computer experience. See some of the best image sources, software, and usability tweaks we've come across and rolled up for your downloading pleasure.
Best and Worst Fast Food: McDonald's Edition
No matter how well you plan, every day can't be an ultra-healthy, bring-your-own-lunch-to-work day. But just because you're eating at a fast food place doesn't mean all bets are off.
The Starlight Desktop
Reader rykennedyan's desktop combines a beautiful wallpaper with a full set of launchers and tools integrated into a taskbar at the bottom of the screen.
Debunking Traffic Ticket Myths
Virginia traffic attorney Andrew Flusche can't explain everything you need to do to get out of any traffic ticket, but he does want to shoot down some myths your lead-footed friends might try and convince you of.

5 Ways to Spend Less Time at Work

Thu, 02 Jul 2009 22:52:06 GMT

Don't spend all your time at work.

Take Better Photos: Fourth of July Edition [Photography Tip]

Fri, 03 Jul 2009 17:00:00 GMT

Fireworks displays across the U.S. are set to go off all weekend in celebration of the Fourth of July. Take better photos of both the fireworks and the friends and family you've gathered with.

Photo by mandj98.

We've covered quite a variety of photography tips, tricks, and tools here at Lifehacker. We've even written our own tutorials to help you turn your snapshots into conversation starting photographs. In preparation for the Fourth of July celebrations taking place across the nation, we've rounded up some gems to help you take great pictures this holiday weekend.

First, we can't neglect the fireworks. You might get together with Uncle Benny a couple times a year, but the fireworks displays are a once-a-year, seat-shaking, experience. Check out the guides below to make this Fourth of July the one where you snag the fireworks photos people want to frame. If you only have time to read one, definitely start at the top of the list with our guide to taking awesome fireworks photos. Photo by Julie Berlin.

Get Better Fireworks Photos This Fourth of July [Lifehacker]
Shooting Fireworks with a Digital Camera [New York Institute of Photography]
How to Photograph Fireworks [New York Institute of Photography]
Photographing Fireworks in Your Backyard [New York Institute of Photography]
How-To Photograph Fireworks [Wired]
Photographing fireworks can be tricky business, and though the tutorials and tips above will have you well prepared for the event, you may want to focus instead on pictures of the family and friends you're celebrating with. Read over the following guides to improving your photographs and you'll have more than a few tricks up your sleeve, whether you're a shutterbug or a reluctant subject. Photo by spatulated.
- Family Pictures that Don't Suck [Exposure]
- 10 Ways to Take Stunning Portraits [Digital Photography School]
- 10 Top Photography Composition Rules [Amateur Snapper]
- 13 Tips for Improving Outdoor Portraits [Digital Photography School]
- How to Be a Better Photographer When on Vacation [New York Times]
- Take Better Pictures by Treating Your Still Camera Like It's Video [Lifehacker]
- Ten Ways To Look Fabulous in Pictures [Photojojo]
Giving even a handful of the above links a quick read will hopefully provide you all sorts of new tricks to try out this holiday weekend, whether you're shooting fireworks, your energetic nieces and nephews, or taking some artful family portraits while everyone is gathered together. If you have your own resources to share, throw a link into the comments below and share the wealth.

How to Stop Acting Like Such a Big Baby

Sat, 04 Jul 2009 01:18:06 GMT

Photo courtesy of tostadophoto.

From the Tips Box: Vanity Phone Numbers, iGoogle, and Tortilla Chips [From The Tips Box]

Fri, 03 Jul 2009 16:30:00 GMT

Google Voice caters to your vanity, t-shirts are spared, birthdays remembered, and we keep those restaurant tortilla chips nice and crispy.

Oren, Mark, Jan-David, and Ben wrote in to tell us that the very cool Google Voice now allows you to change your phone number for a one-time fee of $10. Google provides a simple search for those of us who want our own name as part of the number, and they'll keep your old number active for three months so that you can announce the change properly.
Mick wrote a handy tutorial on how to add that missing fourth column in iGoogle.
Bart made a simple yet useful site that helps you remember birthdays by sending you RSS notifications. (Mine's on the 27th of June, mark it down for next year.)
Colin's fiancee told him that his old shirts had to go! But acknowledging how much they mean to him, she wound up framing them and turning them into some neat wall decor. Remember this trick the next time your significant other tries to toss out your old concert t-shirts.
Matt saves web developers headaches by pointing us towards Support Details, a site that makes life simpler "when you ask the client what browser they're using and they say 'Vista.'"
Commenter neely615 says:

Maybe everyone knows this trick, but I inadvertently learned it while staying in a hotel room that had a refrigerator that froze everything I put into it. Turns out if you put that bag of chips you got for take-out from the Mexican restaurant in the freezer, they will still be crispy when you take them out the next day.

About the Tips Box: Every day we receive boatloads of great reader tips in our inbox (tips at lifehacker.com), but for various reasons—maybe they're a bit too niche, maybe we couldn't find a good way to present it, or maybe we just couldn't fit it in—the tip didn't make the front page. From the Tips Box is where we round up some of our favorites for your buffet-style consumption.

Michael Bierut's Notebooks

Thu, 29 Jan 2009 15:30:41 GMT

Design Observer: 26 Years, 85 Notebooks

Why a notebook link from the guy who’s supposedly over notebook pr0n? Easy. This is all about how Michael Bierut has used his 85 notebooks over the past 26 years.

The notebooks function like a security blanket for me. I can’t go into a meeting unless I have my current notebook in my hand, even if I never open it. Because I carry one everywhere, I tend to misplace them a lot. Losing one makes me frantic.

It’s a fascinating mini-memoir, told through almost three decades of lines in a go-to capture tool. To me, this is much more about habits, cognition, and memory than paper and cardboard.

Like most designers, I get asked a lot about my process. A lot of my ideas are so simple and dumb that a simple dumb drawing is all it takes to describe it. I probably did the drawing for the cover of Tibor Kalman’s monograph in a meeting. Picture on the front, stacked type on the spine: what if we did something like this? That’s how it came out. If a process is supposed to have steps, to reflect a method, that isn’t much of a process.

I disagree. Any process that stops feeling like a process has become an ideal process.

[via: Kottke: 26 years of notes]

[Note: This post originally appeared on our daughter site, “43 Folders Clips,” and we liked it enough to republish it here.]

?Michael Bierut's Notebooks? was written by Merlin Mann for 43Folders.com and was originally posted on January 29, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

The WoodTones Desktop [Featured Desktop]

Fri, 03 Jul 2009 16:00:00 GMT

Reader karmat's desktop adds wood paneling to almost everything on the desktop, including a very nice Firefox configuration that combines a slick, dark skin with a wood panel persona.

The desktop is a combination of:

Wallpaper - Abandon Otis by OtisBee

WindowBlind - GarageBanded by ^mrrste

ObjectDock Icons - Parquet Iconset by speg84

Cursor - Stargate SG1 by Aroche

Yahoo Widget - widescapeWeather by Robert Wunsch

Firefox 3.5 Skin - Ruler Dark

Firefox Persona - MWoods by roloz78

Personas Extension for Firefox

SJOGRO Rocks Rainmeter skin by sjogro

NoxxNotes Rainmeter skin by ~albinozz

Great job, karmat!

This desktop not your style? Why waste time complaining? Instead, get started creating your own killer desktop with the easy-install Enigma 2.0 package and show the world what you can do. If you get stuck and need some help, join up with the Lifehacker Desktop Customization Google Group to collaborate on new ideas for desktop configurations.

Once you've created your own beautifully tweaked (and hopefully productive) desktop, post it over in the Lifehacker Desktop Show and Tell Flickr Group complete with a description of the programs and tweaks you used (and preferably links as well!), and we just might feature it here.

Celtx: Powerful Free App for Script Writing, Pre-Production, and Collaboration

Sun, 01 Feb 2009 18:27:10 GMT

celtx - Integrated Media Pre-Production

QPR - CryingStore - “Cold Tulips” by merlinmann (Celtx - Project Central)

I’ve recently returned to using the Open Source (MPL-based CePL license) Celtx app for all the script-ish stuff I write. But it does a lot more than just collect and format drafts (which, unlike a text file or MS Word, Celtx does in a way that lets you focus solely on writing, rather than fiddly formatting). It’s also an amazingly flexible and robust app for managing all the pre-production materials for screenplays, comics, audio plays, or what have you. And, again: it’s totally free.

Celtx reminds me favorably of Scrivener, in that it takes into account that there may be much more to a very large writing project than just typing; that your final draft only serves as the jumping-off point for another, more giant thing that you will need to make out of all your words.

To this end, you can choose to let Celtx handle as little or as much of the process as you need ? anything from storyboarding and conceptualization through shooting schedules, prop management — even animal handling! (Memo to self: write more things that require animal handling.)

One neat feature I’ve just barely started playing with is the app’s ability to seamlessly share versioned drafts of your script via Celtx’s web-based Project Central. Looks like you can flip a bit to make it public v. private v. members-only. And, I still haven’t touched the coolest online feature of all, which allows you to solicit criticism and notes from other users and even collaborate with colleagues, co-writers, and production staff — kinda like “SVN for Screenplays,” I’ll dub it, in a way that will probably infuriate everyone who uses either of those.

Anyhow, here’s the script for my recent public radio “CryingStore” parody as an example. Powerful app, and very flexible and fun to use. And at $200+ less than the commercial gorilla, FinalDraft, it’s most definitely worth the free-as-in-everything download.

Celtx - FREE - Open Source - Application for Script Writing and “Integrated Media Pre-Production”

Celtx Links:

celtx - #1 choice for media pre-production. (Overview/Intro)
celtx - Screen Shots
Celtx Features: The Feature Tour
celtx - FAQ
Main Page - CeltxWiki
celtx - Download Version 1.0 (Dang, man: 4 platforms and up to 23 languages. Nice)

?Celtx: Powerful Free App for Script Writing, Pre-Production, and Collaboration? was written by Merlin Mann for 43Folders.com and was originally posted on February 01, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

Why Am I Not Making Progress? 3 Steps To Motivate Into Action

Wed, 01 Jul 2009 16:13:53 GMT

Image courtesy of Chelsea Grainger Are you progressing in life, or are you just treading water?? This is a brief article intended to motivate you beyond stagnation into purposeful action, once and for all.? These are the steps I use to get things done. Almost everyday I go to the gym, and almost everyday I see people [...]

43f Podcast: Gangs, Constraints, and Courageous Blocks

Tue, 03 Feb 2009 15:57:36 GMT

iTunes: “Gangs, Constraints, and Courageous Blocks”

Learn how ganging and constraints can help you create the blocks of time you need to devote 100% of your attention to making your best work. (10:32)

This text will be replaced

Thanks for your patience, everybody. Nice to be back.

?43f Podcast: Gangs, Constraints, and Courageous Blocks? was written by Merlin Mann for 43Folders.com and was originally posted on February 03, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

3 Stupid Ways to Try to Cheer Yourself Up ? and 3 Ways Which Work

Tue, 30 Jun 2009 15:31:11 GMT

When I?ve got a case of the blues, I sometimes cheer myself up by buying a new book or two on Amazon. Perhaps you have some similar habits: you know what cheers you up, whether it?s going shopping, eating a giant bag of chips, opening a bottle of wine, lighting up… The problem is, a lot [...]

Kutiman, Big Media, and the Future of Creative Entrepreneurship

Wed, 11 Mar 2009 15:51:00 GMT

So amazing, so illegal. What are we going to do with you, future?

That’s my pal, Jonathan Coulton, remarking on the disruptively talented Kutiman, who has made an astounding series of YouTube video remixes that’s lighting up the web and (one imagines) generating a lot of wood amongst our nation’s libidinous entertainment litigators.

Here’s Kutiman’s “The Mother of All Funk Chords” (link includes credits for each video):

Unsolicited tip for media company c-levels: if your reaction to this crate of magic is “Hm. I wonder how we’d go about suing someone who ‘did this’ with our IP?” instead of, “Holy crap, clearly, this is the freaking future of entertainment,” it’s probably time to put some ramen on your Visa and start making stuff up for your LinkedIn page.

Because, this is what your new Elvis looks like, gang. And, eventually somebody will figure out (and publicly admit) that Kutiman, and any number of his peers on the “To-Sue” list, should be passed from Legal down to A&R.

Everybody knows the business has moved from legal to binary files. The question now is how much more lead time old media companies and other IP-obsessives can afford to burn by pretending it’s otherwise.

In the mean time, though, you have to wonder how much artists like Kutiman (or, for that matter, Jonathan), really need the mixed basket of theoretical benefits that big companies with big distribution can provide. For a long-lived career, does a boot-strapping indie artist with giant niche appeal gain enough from a big-company relationship to offset the loss in agility, equity, and flexibility? I guess we’ll find out soon enough.

Because, even in the face of bullying, obfuscating, and throat-clearing from corporations with a homemade timetable for evolution, more and more folks like Kutiman will just keep making and releasing stuff. Cool stuff, “illegal” stuff, niche stuff, and stuff that doesn’t require the benediction of a middle-aged executive in order to reach its precise audience with almost zero friction or overhead.

And, that prospect should buoy and energize anybody with a scintilla of artistic entrepreneurship or the drive to just try making and offering their own stuff in their own way.

Man. What an exciting time this is. Seriously. We may not each have Kutiman-level talent and vision, but there’s absolutely never been a better time to at least give it a throw.

Remember: the only person who can sit on your ass is you.

?Kutiman, Big Media, and the Future of Creative Entrepreneurship? was written by Merlin Mann for 43Folders.com and was originally posted on March 11, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

4 Effective Ways to Reclaim Your Lost Time

Mon, 29 Jun 2009 16:00:17 GMT

Time is our most valued asset. Our most precious resource. Many people claim that they are overworked, over-stressed, and incredibly pressed for time. While I don’t know if that’s necessarily true or not, I can say that time is something that’s always on everybody’s mind. In the personal development world, we often think of time as something [...]

Matt Jones: "Get Excited and Make Things"

Wed, 18 Mar 2009 16:38:06 GMT

Don’t keep calm and carry on. by moleitau

Apart from noting that I adore Matt and want to acknowledge his inspiration for this, I have nothing to add.

This, my friends, is the thing.

?Matt Jones: "Get Excited and Make Things"? was written by Merlin Mann for 43Folders.com and was originally posted on March 18, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

8 Powerful Career Lessons They Should?ve Handed Out On Graduation Day

Thu, 25 Jun 2009 16:11:14 GMT

Image courtesy of Rosswell86 It has been 7 years since my graduation day and I still remember the excitement; I was relieved that the ?exam phase? of my life was over; I looked with enthusiam towards my first job. Little did I know that the ?working world? would require an extraodinary effort and loads of [...]

43f Podcast: John Gruber & Merlin Mann's Blogging Panel at SxSW

Wed, 25 Mar 2009 23:33:08 GMT

SxSW ?09 - Gruber & Mann - HOWTO: 149 Surprising Ways to Turbocharge Your Blog With Credibility! (audio mp3, free on iTunes)

My pal, John Gruber (from daringfireball.net), and I presented a talk at South by Southwest Interactive on Saturday, March 14th. We talked about building a blog you can be proud of, trying to improve the quality of your work, reaching the people you admire, and maybe even making a buck (in a way that doesn’t blow your deal). Here’s what we had to say:

This text will be replaced

N.B.: Awesome drawing by Dave Gray. Here’s more.

Selected Notes

?43f Podcast: John Gruber & Merlin Mann's Blogging Panel at SxSW? was written by Merlin Mann for 43Folders.com and was originally posted on March 25, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

6 Motivation Tips When You?re Feeling Depressed

Tue, 23 Jun 2009 16:55:15 GMT

Depression is a difficult illness for even the most iron-willed of individuals. Whether you?re clinically depressed or just in a rut, depression can make basic tasks like cleaning the house, taking a shower and even getting out of bed incredibly difficult and physically and mentally draining. It is important to stay motivated to continue to [...]

Free as in "Me"

Fri, 10 Apr 2009 13:29:33 GMT

This unbelievably long article is related to (but not necessarily about) a discussion that I and several other people have been participating in online over the past few days. It’s about (and not about) the increasingly popular practice of re-publishing someone’s online work on another site without the attribution, formatting, and linking that many bloggers regard as standard, ethical, and fair.

It’s admittedly a polemic (which is what people who think they’re clever call, “a rambling rant”), but what may seem to many to be a childish and ungrateful pout about trivial status and self-esteem beefs turns out to be a kitchen table issue for me. Because, how people decide to reuse and attribute my work directly affects my career, my livelihood, and my ability to thrive based mostly on giving things away for free. I know. Paradoxical, right? Believe me, I know.

Anyhow. To get up to speed, please read these in order: Matt said something, Josh said something, I said something, Andy wrote this awesome post, Jason responded, then, Anil responded. For extra credit, and to get you in the mood, go back and re-listen to Gruber’s and my talk from this year’s SxSW.

I will wait here. Please read them all. This will take a while, and you should only continue if you’re okay with that. As ever, it’s kind of the whole point.

[Time passes, and then:]

Privileges, Fiat, and the Consequence of Guessing Wrong

Weird thing you eventually realize is the extent to which we all rely upon a certain amount of guessing about other people’s motivations. Call it a heuristic or a shortcut or whatever, but in order to make scalable sense of a very strange world, we each have to apply existential algorithms and SWAGs to help us turn a lot of unrelated crap into a sensible story that we can live with.

But. It is important to remember that it is just a story. And the truth behind our assumptions is often not only different than we thought or hoped, but can even be really difficult to understand, summarize, or fit back into our original story.

Eventually, you also learn that it’s sketchy to blame the truth instead of a broken story.

Which is why I said what I said about how All Things D’s Voices section obtains and presents the work of writers who do not actually write for them. It’s why I’m uncomfortable letting other people decide, by fiat, that their insight into my own motivations gives them permission to reuse my work however (and, importantly, wherever) they please while unilaterally setting the licensing and compensation to terms they’ve decided are appropriate.

In the case here, for Matt and Josh, that compensation was “a link” and — what? — I guess the opportunity to pretend that you write for a giant for-profit corporation. And because, as the story goes, every blogger writes primarily (or even exclusively) in order to generate page views that bolster his site’s advertising revenue, they/we/I should all be grateful for the largesse of our True Fourth Estate. Even if a giant for-profit corporation’s re-use of that work actually undermines the real motivations, it would be uncivil, ungrateful, and untoward for us to not thank them for helping us out with our little projects. Right?

Well. In my own case, anyone who guessed that motivation has guessed amazingly wrong. And, it’s not the kind of wrong without consequences. So, before I take up the rest of your morning, I’ll try to say this well and mostly once:

Nobody but me is allowed to decide why I make things. And — if and when I choose to give away the things that I make — nobody but me is allowed to define how or where I’ll do it. I am independent.

But, let’s start at the beginning. With a series of computer networks that were designed to help scientists keep talking after a nuclear holocaust. The network, of course, is the internet, and its oldest and best-known profession is advertising.1

Days We Were and Weren’t Working for Mad Men

As giant, popular websites have begun to struggle with a years-old decision to hang every nickel of their fortunes on CPM ads (and, consequently, on constantly increasing the volume of page views that make those ads theoretically profitable), readers, fans, and independent makers of content have been forced to watch, fidget, and, wince at their increasingly awkward tarantellas.

Because, as my friend, John Gruber, and I have grown fond of saying, page views and CPM ads can become a corrupting influence on whatever thing you really want to do — on the stories you hope to tell, and, cardinally, on the long-term success of reaching the niche audience who totally gets whatever unbelievably odd thing you’re uniquely capable of producing. Yes. Even if that thing involves not “just being a blogger”,2 maybe a few of us have the temerity to eventually crave something alongside or way beyond toiling in this noble, grinding, and often ghettoized occupation.

But. If your motivation is solely to be a blogger with a site that runs ads, it will necessarily mean thinking a lot about how you’re going to generate page views. Because without ads, most blogs would be lucky to generate bus fare.

When your sole metric is the number of times that pages on your site are loaded (and, that those delicious and life-sustaining ads are served along with them), it becomes unbelievably tempting to start doing things that you know are total bullshit. God knows I’ve done it. Probably dozens of times. Few of us haven’t followed that siren’s song in one way or another, but hopefully you evolve. Sometimes, you don’t.

The Lumpen Metrics of Page View Addiction

And, that is where things start turning to shit.

You “page” your articles to the point of hostile unreadability. You disguise or bury links to source articles in a way that makes your article seem a little more canonical than the real thing. You encourage unmoderated comment threads in which cheering an uncivil race to the bottom of the Port-O-Let means triple page views. You may even compel your indentured “writers” to hew to a stifling regimen of post volume, pointless stock art inclusion, and even compulsory word count — simply because the cargo cult of statistics whispers which coconuts make the best headphones. You conspire to trick, deceive, annoy, and badger your audience up to precisely that moment when they say, “Screw it,” and just never come back.

You ruin the fun for surprisingly little money and eventually discover, to your surprise, that whatever shred of credibility you originally brought to your enterprise has disintegrated into a light dusting on some backfill banners.

Also, “links.” Wow. Links used to really mean something different. When I first started enjoying blogs (maybe 11 years ago), links represented a semantic, curated map of the places where one writer’s attention tended to go.

Today, links have been converted into a wildly inflated currency — farthings that get hoarded and begged, then pushed around, re-counted, and stacked in ways that make you seem a lot less Charles Dickens than Ebenezer Scrooge.

Then, Presently, the Dark Night of the Soul

When page views run your life, you eventually start fibbing about what you really care about. You start pandering to an audience whose depressing lust for new pellets keeps them pecking at a feeder bar for every waking hour. And, yeah, these pigeons eventually become the sole leverage behind your going concern; lose the pigeons and there’s no point pushing pellets, right? Why else would you bother tending the coop?

And, finally, as this weird darkness metastasizes, you may unintentionally abandon those finicky but influential creators of culture and content upon whose work and authority your whole rag and bone racket ultimately depends. Because, let’s be honest: people who make things tend to recognize bullshit the second it plops into the domain where they have expertise. So, a smart blogger knows horeseshit page games like a veteran carpenter can tell you which chair’s made out of masking tape and balsa scraps. (“Dude! No! Don’t sit there!”)

Thing is: the silence or indifference of the readers and fans you lose will never register in SiteMeter, or Mint, or Google Analytics. There’s no overt trace to warn you when things have gone awry. So, you may never know when someone awesome has decided you’re a charlatan.

Because, friends, when page views run your life, you get dumb. Fast. And you start making terrible decisions.

The Ingratitude. The Temerity.

So, where does some small-potatoes nobody like me (or, in this instance, my pal, Matt Haughey and Delicious.com founder, Joshua Schachter) get off? Some giant for-profit publication (whose most evergreen topic, like my own, seems to be “How Everyone on the Internet Keeps Doing It Wrong”) shows the largesse to republish some digital peasant’s scribblings in their esteemed forum — and they complain? The very idea. Guys, this is a GIANT compliment, right? Because it “drives traffic!”

Hey, traffic. Right. I guess I’ll need that for all those page views, right? Well. Only kinda.

See, links and traffic are great. Seriously. Especially when you’re getting started and when they come from a site run by people you respect and admire as much as I admire Walt Mossberg and Kara Swisher (this beef aside, those two are the real deal). Links and traffic are, as I said, the coin of the realm in some sense. They build awareness about what a person does, and they expose a person’s work to a large enough audience that one even hopes a few “ideal readers” might end up landing somewhere in the mix.

But, what if you’re trying to do something really different? What if the page views only really matter to you when they’re happening in front of a face you admire? What if your game is not primarily ads? What if — as I said in that email to Andy — what if you’re selling yourself? Or, even better put, what if you’re not really selling anything but the idea that you do interesting things? What if everyone’s best guesses about your motivation are wrong, cynical, and lead to decisions that actually harm rather than compliment? What if.

So, Who Died and Made You So Fancy, Mr. Fancy?

Anyone with the patience to read or hear anything I’ve had to say over the last year knows that saying what I have to say in the way I want to say it is orders of magnitude more important to me than driving a lot of pointless page views from people I never cared about reaching anyway. No offense, internet, but right now, I need links like Chasen’s needs chili.3

And, to clarify why I include myself in this particular discussion, even though ATD did not boost my own articles for their site, this kind of unilateral and dodgy “repurposing” of my work has happened to me many times. Even setting aside the truly black hat scraping that happens dozens of times a day, I’ve received this kind of left-handed compliment numerous times over the past 4 years.

The example that, for a variety of reasons, sticks out most prominently in my mind happened in May of 2007, when I awoke one morning to discover that the much-more-giant-and-financially-lucrative site, Lifehacker, had suddenly started republishing my entire feed on their ad-crazy home page without even bothering to inform me, let alone ask if I was cool with it. Hey. Wow. Just look at all that honor. Lucky me.

I immediately complained about the nonsense to now-emeritus Lifehacker editor (and long-standing Top 10 human) Gina Trapani, and she was kind enough to remove me from the mix with all haste (thanks, Gina).

But, should I have had to ask? As I said in an email to Gina at the time:

I wonder how [Lifehacker’s hilariously Dickensian publisher, Nick Denton] would feel if a site like Engadget started automatically reposting every article from Gizmodo w/o permission or compensation — but wrapped it in Engadget’s ads. Maybe he’d love it. Who knows?

Personally, I think it’s always nice to be asked about this kind of thing first.

Was it about “the money?” Was it because I think Nick consistently sets, funds, and promotes many of the most execrable examples in the history of publishing? “Not really,” and “kinda,” respectively.

This was about taking something I did and putting it someplace that wasn’t mine, and then acting like we’d both agreed it was a good deal. Like snatching the card off the gift-wrapped toaster I brought, scribbling your name above mine on the card, then handing the whole thing to the bride with a kiss. “Yay! Presents! Thanks, Nick!”

Money is only an issue inasmuch as the prospect of making it without effort or agency governs someone’s decision to stick their dick in my mashed potatoes and call it a birthday cake.

There’s Also No “I” in “We.” Not Until I Say So.

Here’s something like my point: there’s exactly one person on this marble who gets to choose what I give away, to whom I give it away, and under what conditions I give it away. It’s not folks who have decided via tarot or Ouija why I do anything that I do. And it’s damned sure not the esteemed employees of Rupert Murdoch or Nick Denton. It’s me, gang. Merlin is Merlin’s sole free-stuff decider. Full stop. Punto.

If it matters (and it certainly may not), my goal and motivation is to wake up early every day, drink coffee, play with my daughter, kiss my beautiful wife, and then spend double-digit hours trying to create things that will make people happy, productive, entertained, inspired, and even a little more awesome — and, on those rarest and most joyful of days, maybe I’ll even make something that combines all of those qualities.

But, all these ideas start and end with me. All the execution goes through me. If it sucks, it’s because of me. But it always has my name and my dorky icon on it, so you know where to either find more or simply try to steer clear.

And, whether people love, despise, or feel indifferent about things I’ve made, it all comes down to me and my weird independent occupation. This is not simply a job; it’s an anxious daily adventure in fucking reinventing myself. While, I’ll note, paying my own way to keep every dinghy in this little flotilla afloat and barnacle-free. And while it’s undeniably the richest of first-world problems, funding your own independence is the most insanely costly and addictive project you’ll ever love.

Okay, Shakespeare: WHY Do I Care?

What makes all this melodrama so interesting today, is that we are all in the midst of an unprecedented and unavoidable global re-thinking of what a lot of things really “mean.” Economy. Home. Family. Security. Entertainment. Identity. You name it. There are a shit-ton of grenades still rolling around on the floor right now, and I’m one of those crazy fringe types who publicly, ardently hopes that at least one of them blows out a few load-bearing walls inside industries that are in overdue need of a bottom-up redesign. No matter what.

And, even in the face of change that will be gut-wrenching for literally everyone, I pray that for each person whose occupation relied on a 100- to 900-year-old business model, maybe one or two might get to figure out something they can make and vend in a way that does not require the intermediation of the people who are currently steaming their unsinkable vessels into some surprisingly pointy and resolute chunks of ice.

Again: There are Many Like It, But This One is Mine

This is just my opinion and I speak for no one but myself. But, when somebody moves my work onto their shelf without asking me like an adult, one of the last things on my mind is stealing or piracy. Seriously. I know. Crazy.

Steal my stuff? Sure. Go nuts. Grab it. Read it. “Pirate it.” Put it on a Kindle. Put it in a torrent. Make it into LaTeX (whatever that is). But, man. Don’t sell it without asking me. Don’t be a dick about pretending I made it for your project. And, don’t try to shortchange me on copper pipe, then call it a special discount. None of that’s your call, chief.

I can make words and videos and pretty much anything to replace or augment the ones people consume; but I absolutely can’t do it if you rub my name and address off of the label. And, here’s the funny part: when people like me quit making stuff, guess what? Your shovelblog fodder and pigeon pellets start drying up. You’d have nothing left to churn. So, it actually benefits all of us to take this stuff seriously.

The Niche Shall Set You “Free”

And, finally, as far as motivations go? If you’re married to page views, never assume that I am. If you’re angling for 1,000,000 Twitter followers whom you pretend to read, never assume that I am. And, if your project is based on generating compulsory year-over-year growth vis-a-vis market domination and fiduciary responsibility, never assume that I am.

The niche is the thing, friends. It’s the future, and it’s here. Things like this little rhubarb are just the earliest Braxton Hicks contractions of a change that will be getting way, way weirder than most people think.

But, if we each have the arrogance to demand the credit that we’re due, an astonishing number of opportunities begin to unfold. We learn who really made what we love; not just who put it someplace where lots of people can see it. We discover whom we admire and we make decisions about who to collaborate with.

And, if we do the right thing, we can each merge into an insane new caravan of makers who look out for each other, focus on doing great work, and who try to promote things because it made a connection with us. Not because it benefits someone who pays us by the compliment.

But, the anecdote that’s on my mind today comes straight out of the warm and countless Wednesday night potlucks my family attended in the Fellowship Hall at White Oak Christian Church on Blue Rock Road in Cincinnati, Ohio. Where, even if you arrived empty-handed and unable to contribute on a given night, you were welcomed and encouraged to eat all you liked. But, when you finished, you wiped your mouth, straightened your tie, and personally acknowledged every single cook who’d just fed you. Yes. Even all those amateurs who filled your belly for “free.”

I have and will continue to run ads on some of my sites, including 43 Folders. It will be left to the reader whether this is wise, well-done, or simply hypocritical, so I’ll just simply stipulate that, in my opinion, ads alone are not the problem; they’re an easy revenue stream that can be removed with trivial ease. But. Making a career out of executing work exclusively to generate page views that support those ads? That is where this gets thorny. I don’t do that (at least now I don’t), but judge away. ↩
Not that there’s anything wrong with that; some of my best friends are “just a blogger.” ↩
Yeah. Totally stole that from Robert Evans. ↩

?Free as in "Me"? was written by Merlin Mann for 43Folders.com and was originally posted on April 10, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"

When Talking Doesn?t Work: How To Navigate a Slump

Mon, 22 Jun 2009 16:36:19 GMT

Image courtesy of SeanRock. One tenet you?ll often hear in personal development circles is that ?it?s good to talk? or ?a burden shared is a burden halved?. Sometimes, though, when feeling down, you?ll talk to a spouse, parent or friend about how you feel … and you?ll find that you?re just dragging yourself into a deeper [...]

Mud Rooms, Red Letters, and Real Priorities

Tue, 28 Apr 2009 11:28:18 GMT

Thanks to my funny, literary pal, Jason B. Jones, today, I’m visiting lovely, warm Connecticut to do some talks and whatnot at CCSU. I mention it because I’d started typing this little post mid-way through the long eastbound flight that delivered me here from three fun (but very long) days doing a comedy thing with You Look Nice Today and Jordan, Jesse, Go! over on that other, top-left, edge of our nation.

So, I was tired. Really tired. The kind of tired where your wallet hurts your butt, and coffee tastes weird, and you try super-hard to sleep, but — well — you’re just too tired to sleep. And, I was fine with all that. Who can complain about being sleepy from hanging out with Adam and Scott? Exactly.

Except. The lady in the seat directly behind me was having grave problems with her “mud room.” Big mud room problems. I know this because she talked about it for several hours in excruciating detail.

I’ll spare you the nuts and bolts of the numerous and surprising ways that the room in which wealthy persons remove their shoes might contribute to causing a carefully-coiffed, 60-year-old woman to come unglued over “priorities.” Suffice to say, fixing this problem was a “high priority” for her. So, she said, repeatedly, as I shifted my wallet, let my coffee go cold, and balled the little blue pillow under my neck.

“Priority! Mud room!” I audibly mumbled, just loud enough to be heard exactly one row back.

Priority. Man, that’s a tough word. Because, depending on who you talk to, most people say “prioritizing” is either a giant problem, an underused skill, or a “Get out of Jail Free” card.

Me? I think priorities are simple to understand precisely because their influence is so staggeringly clear and unavoidable to behold, then act upon. Ready for this one?

A priority is observed, not manufactured or assigned. Otherwise, it’s necessarily not a priority.

Got that? You can’t “prioritize” a list of 20 tasks any more than you can “uniqueify” 20 objects by “uniqueness,” or “pregnantitze” 20 women by “pregnantness.” Each of those words means something.

An item is either unique or it is not. A woman is either pregnant or she is not. An item is either the priority or it is not. One-bit. Mutually exclusive. One ring to rule them all.

Why all the fussiness, Mr. Fussy?

When most people say, “prioritize,” I think they really mean to say, “force-rank” — to assign n items one and only one position between “1” and “n.” Right? So, yes, there’s one “#1” and one “#7,” et cetera. But that’s not “priority,” and that’s why you probably have at least one task on your version of a to-do list that has been “HIGH PRIORITY!!!” for more than a month.

Kind of unique. Sort of pregnant. “High” priority.

This is why I say priorities can only be observed. In my book, a priority is not simply a good idea; it’s a condition of reality that, when observed, causes you to reject every other thing in the universe — real, imagined, or prospective — in order to ensure that things related to the priority stay alive.

Even though their influence informs every decision we make on the most tactical level, thinking about priorities happens at a strategic, “why am I here?” level. Right? Maybe? Disagree? Pretty sure you can make priorities like biscuits or shuffle them around like Monopoly pieces?

Got news for you, Jack: if it moves, it’s not a priority. It’s just a thing you haven’t done yet.

Making something a BIG RED TOP TOP BIG HIGHEST #1 PRIORITY changes nothing but text styling. If it were really important, it’d already be done. Period. Think about it.

Example. When my daughter falls down and screams, I don’t ask her to wait while I grab a list to determine which of seven notional levels of “priority” I should assign to her need for instantaneous care and affection. Everything stops, and she gets taken care of. Conversely — and this is really the important part — everything else in the universe can wait.

Related example. You ever had a loved one — especially a very young relative — pass away unexpectedly? Brutal. What did you do when you found out? Did you “re-prioritize” your day and move a few things around? Or did you drop everything and join his or her loved ones in taking care of what needed to be taken care of? You just saw what needed to be done and likely had no compunction about telling everybody at work they’d either have to wait or move on without you.

And, let’s be clear: this is not all about “urgency.” Yes, an injured child and a grieving family need help now in a way that an M&A discussion or a CPR class may not. But, again. It’s not a question of order or shuffling. It’s a question of brutally honest decision-making and constantly saying, “No, I have another thing to take care of.”

Day One Buddhism.

Because, once you see what’s really there — once you know about an idea or a thing or a person or whatever that you’d reject 10,000 other things to protect and nurture — you’ve found your priority. And, consequently, you’ve discovered a bunch of other things that aren’t allowed to be priorities any more. Even in spirit.

Because, if you aren’t rejecting or dumping things every single day, you don’t know your priority. You’re making things up. If you think you have 35 priorities, then yes: you also think you have 35 arms. Is it any wonder you’re feeling awkward and unsure?

Maybe a mud room is a priority. I think more likely it was this lady’s emotional obsession. If I were the sort of person who coached people on these things, I’d ask her what piece of information she needed to get moving on the “mud room” project, then get it, do it, and move on. That said, dozens of thousands of feet in the air seems like a crummy place to realize a mud room is your “priority,” but I’m not here to judge. Much.

What I will tell you is that these ideas about scarcity and mutual exclusivity fly in the face of most “productivity” and “effectiveness” nonsense, and frankly, they make most people bristle. Big time. When I tell someone who’s making 10 times the salary I’ll ever make that it’s literally impossible to have seven priorities, they look at me like I’m the biggest, dumbest hippie in the world. Sheesh, right?

For the Cult of Priority folks, two things:

First, ask yourself why any “high priority” item has remained unresolved in your life for more than 60 seconds. Why isn’t it done completely? Have you ever “re-assigned” “priority” to some task? Really? Because that sounds more like procrastination than management, let alone “effective” action and decisive execution. Sounds more to me like getting paid $10,000,000 a year to re-arrange your spice rack — then wondering why your company, marriage, and back porch are all crumbling under your “prioritization.” Sounds like maybe you’re just feeling crummy about not understanding your job and your life. Once you know a tree is falling on you, you don’t take a meeting to drill down on strategies viz. arboreal exit strategies. You just run.

Also, number two — and this is a biggie — I’m staggered whenever a Director-level or higher executive claims they have 3, 5, 7, or 27 “priorities.” Because, at that level, your entire career is defined by the unbelievably great ideas that you reject. Painfully giant, wonderful, terrific opportunities that you simply don’t have the capacity to address without screwing up the real priority.

No, no, no, no, sorry, later, nope, forget it, later, no, no, no.

Because only babies and crazy people get to pretend that reality actually changes when you close your eyes and hum. And, reality is the thing that priorities hang on. If you think you can change it by taxonomies and meetings, you still have only two arms, only now you’re also screwed.

So, if a mud room, or a crying toddler, or a CPR class, or even a short note from an old friend turns up on your radar screen today, don’t ask yourself whether it’s a “priority.” Ask yourself what you must not do in order to make sure it gets taken care of.

Once you see and accept real priorities, the rest just turns on the mechanics of fearless completion.

?Mud Rooms, Red Letters, and Real Priorities? was written by Merlin Mann for 43Folders.com and was originally posted on April 28, 2009. Except as noted, it's ?2009 Merlin Mann and licensed for reuse under CC BY-NC-ND 3.0. "Why a footer?"